The ask was simple albeit a bit uninspiring: a video for the board of regents meeting that got them excited for the university’s plan for the future. Using only found footage and very cheap vo talent, we asked ourselves what kind of legacy we want to leave behind today in order to carry our future forward.
THE UNIVERSITY OF MINNESOTA
What Will Remain?
AGENCY: Rise and Shine and Partners
CCO/ECD: Matt Burgess
CD: Grant Smith
ACD: Madesyn Winslow
CW: Lauren Smith (VO)
Editor: Paul Danhouser
